Instagram confirmed it is testing unskippable ads after screenshots of the feature began circulating across social media. These new ad breaks will display a countdown timer that stops users from being ...

Chances are, if you're reading this, it's because you've noticed our new in-line text ads on the forum. With that in mind, here' some information on our plans.<BR><BR>What? What? What?<BR>First off, ...

Google is expanding the pool of companies that will showcase video ads on its AdSense publisher network to include sites of The Wall Street Journal, Conde Nast LX Networks, a Google representative ...

How well does Google’s replacement tech for third-party cookies work? So, so (so far). On Tuesday, Google Ads , Google’s third-party ad tech, published the results of an experiment designed to isolate ...

To keep your Meta Ads performing at their best, it’s essential to regularly test new ad formats. This article explores the role of UGC and EGC ads – and how to effectively test them in your Meta ...

A hot potato: Instagram has long been accused of stealing features from platforms such as TikTok, Snapchat, and Twitter/X. It appears that the company has looked to YouTube for its latest idea: ...

Ever feel like your Facebook ads are more of a guessing game than a strategic investment? You’re not alone. For many beginners, navigating Facebook Ads Manager and figuring out what works can feel ...

Google Inc. is expanding a test it began last year of pay-per-action ads, an ad format that is similar to pay-per-click ads but that experts say is much less prone to click fraud. In the ...

Don't be surprised if your Twitter feed is cluttered with more advertising than usual. The Verge reports that Twitter is testing a format that displays ads in the replies to a given tweet. As Revenue ...

Roku has apparently found an entirely new way to anger its users by showing them ads before the home screen loads. The new ads have been highlighted in a Reddit thread full of users talking about ...

New online ad model pays out when an ad leads to a specific action instead of whenever an ad is clicked Google is expanding a test it began last year of PPA (pay-per-action) ads, an ad format that is ...