A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

To improve retention rates, it is important to go beyond initial standard customer service by proactively building strong relationships. Here are five tips to get started. Customer service is defined ...

Customer expectations are higher than ever before. Customers have more choices, are more connected, more social, more mobile and better educated about products and services than at any other time. A ...

Many e-commerce businesses adopt complex loyalty programs to keep customers around, but these strategies don’t always perform as well in today’s market. Instead, making authentic connections is now ...

Opinions expressed by Entrepreneur contributors are their own. Brand equity, loyalty or affinity are really just terms used interchangeably to describe trust. While all brands strive to build trust ...

The power micro-moments in the customer experience spectrum How to capitalize on micro-moments to improve customer engagement and build strong relationships Hey entrepreneurs! You’re doing everything ...

What does customer engagement look like in today’s world? In this interview, Fierce Pharma poses this question to Jo Ann Saitta, Healthcare Business, Digital Transformation and Operations Global Chief ...

Whether you are targeting a small or large audience, the success in influencer marketing largely depends on the relationship.

The lack of available new vehicles and higher sticker prices mean consumers are holding on to vehicles longer. This is expected to increase service department business and revenue, which is a silver ...