Burger King released a total branding redesign, including a new logo. The logo signals an embrace of a more classic look, emphasizing the whopper. Burger King is investing in the app and drive-thru ...

Almost 70 years after its founding, Burger King said Thursday it is reinventing itself in 2021 with the chain’s first rebrand in over 20 years. The overhaul focuses on the “food journey” and includes ...

For the first time in two decades, Burger King is implementing a company-wide brand overhaul. In the coming months, the home of the Whopper will introduce a new logo reminiscent of the chain’s ...

Are you a print subscriber? Activate your account. By Tim Nudd - 2 hours 59 min ago By Adam Figueroa - 5 hours 20 min ago By Farhoud Meybodi - 8 hours 55 min ago By Adrianne Pasquarelli - 8 hours 55 ...