For the past five years, IBM (IBM) has partnered with Coremetrics, an online marketing analytics firm, to develop a product for Big Blue's WebSphere Commerce. The software helps companies analyze user ...
Web analytics provider Coremetrics overhauled its front-office system last year, and in 2010 it has rebuilt its back office system, hosting the platform on new technology that will make the analytics ...
A sexy new concept has infiltrated the marketing-software world lately, as professionals in the field try to grasp the ever-more-elusive customer -- and that concept is integration. That may explain ...
Coremetrics AdTarget launched Tuesday, giving advertisers a way to reach consumers with specific ads. The San Mateo, Calif. company partnered with AudienceScience, ChoiceStream, Dotomi, OpenX, and ...
eSpeaks' Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...
ARMONK, N.Y.ARMONK, N.Y. — IBM Corp. said Monday it has closed its acquisition of Coremetrics, a San Mateo, Calif., provider of Web analytics software that helps customers develop marketing campaigns.
Coremetrics (http://www.coremetrics.com/), the leading provider of digital marketing optimization solutions, today announced that it has secured $60 million in Series ...
It’s important to put this new release in the context of Smarter Commerce, because it provides key functionalities in a new portfolio of IBM products. This aims to address what IBM has identified as a ...
Coremetrics, one of many analytics companies trying to help website owners understand and market to their visitors, has raised $60 million in a fifth round of financing. Back in 2006, we said there ...
Computer giant and SPSS-owner IBM has agreed to acquire US web analytics specialist Coremetrics, further expanding its business analytics capabilities. Terms were not disclosed. The move follows IBM's ...
Technology giant IBM has said it will acquire web analytics software firm Coremetrics for an undisclosed amount in a bid to expand its software and services business. Technology giant IBM has said it ...
Coremetrics has rolled out Coremetrics 2009, the latest version of its online marketing and analytics platform. The new release features better reporting capabilities, including more detailed mobile ...