As far as lead magnets go, an ebook is a great one. A well-written, well-designed, optimized ebook can be an enticing appetizer for your audience. It’s a complete example of your brand voice, ...

Ebooks have come a long way since the Kindle was first introduced ten years ago. Back then, an ebook was simply an electronic version of its printed counterpart you could view on an e-reader or ...

E-readers are just entering the Australian market, and plenty of people are interested. But what should you know before you start buying digital books and e-readers? We explain the basics. Pam Carroll ...