The mango season is here and brands are all out with their marketing campaigns and strategies. Like every year, the tussle between prominent mango drink brands like Maaza, Frooti, Tropicana Slice and ...
Mumbai, Mar 8 () As part of its strategy to almost double its revenue to Rs 5,000 crore by 2018, Parle Agro is extending its flagship brand Frooti to the sparkling fruit juices segment. "In 2005 we ...
Past Agency: TBWA, Everest, Percept and Grey have handled Frooti’s advertising earlier. Current agency: Since 2007, the creative duties of Frooti are being handled by Creativeland Asia. History of ...
Frooti Fizz is Parle's second fruit-based fizzy drink since Appy Fizz, but it comes at a time when the carbonated beverages market, led by Coca-Cola and Pepsi, is witnessing slow growth. New Delhi: ...
DS Group, which makes the popular Pulse candy, is now launching a mango drink, Pulse Mango – Masala Maar Ke, to compete with beverage giants that manufacture Frooti, Maaza and Slice, The Times of ...
In early 2015, after years of a relatively sedate growth, Parle Agro decided to get more ‘agro’. Aggressive, that is. Its flagship Frooti was given a bold makeover. Cut to September 2017. Nadia ...
As part of its strategy to almost double its revenue to Rs 5,000 crore by 2018, Parle Agro is extending its flagship brand Frooti to the sparkling fruit juices segment. As part of its expansion ...
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