Gen Z is about to get some serious competition for all the research and marketing attention that the retail industry has lavished on it for the past ten years. The oldest Gen Z-ers were just becoming ...

You’re likely familiar with the generations that have come before this: the Greatest Generation (roughly 1900-1924), the Silent Generation (1925-1945), Baby Boomers (1946-1964), Generation X ...

We tested ChatGPT against Elon Musk’s AI to see which one actually understands Gen Alpha slang — and the results were clear.

If the numbers "six seven" mean anything to you, this post isn't for you. It's for the rest of us who are trying to keep up with Gen Alpha slang. Thankfully, TikToker @bluefranklin has been breaking ...

Gen Z grew up knowing that friendship means real connection — messy conversations, inside jokes, even the occasional fight. Now, many teens are watching Gen Alpha (kids born 2010–2025) grow up in a ...

It might feel wild, but Gen Alpha influencers are already on the rise. In some cases, these influencers haven’t even hit double digits. Kids as young as 7 — the age twins Koti and Haven Garza were in ...

If Gen Z is known as the side hustle generation, Gen Alpha may soon take the crown. A survey of 2,002 U.S. Gen Alpha and Gen Z individuals (ages 12 to 28) by social commerce platform Whop found that ...

Short attention spans, an overdependence on technology and a lack of interest in learning are all things that Generation Alpha has been accused of having. The demographic, born between the 2010s and ...

Generation Alpha is the largest generation ever. Totaling two billion children, it encompasses anybody currently aged 0–15 years old—those born between 2010 and 2025. This is the first fully digitally ...

Born between 2010 and 2025, Generation Alpha (Gen A) are setting themselves apart from their Millennial and Gen Z parents. Born entirely in the 21st Century, the newest generation is tech savvy, has ...

Like it or not, the generational narrative is here to stay, especially in the workforce, and while Generation Alpha currently ranges in age from one to 15 years old, I encourage you to get ready to ...