Makeup artist Erica Taylor demonstrates how to modernize your glam erica taylor/Tiktok Friends. Gen Z is knocking at the door with more beauty advice (and coming for your makeup routine). That's right ...

Trim lashes from the outer edge, not the inner. Let lash glue go tacky before applying – this gives more control. Press the ...

We love to test out the latest eye shadow trends, but not every tutorial will result in the same final look on every eye shape. Eye shadow for hooded eyes, for example, can come with some unique ...

You can never go wrong with a warm-toned eyeshadow like this one. Boasting a mix of high-pigment mattes and shimmers, this palette has everything you need to create an eye look with just one product.

As a beauty editor, one of the first lessons I ever learnt as I embarked into makeup is that your eye shape will determine your entire approach to doing eyeshadow—or any eye makeup for hooded eyes, ...

What's the ultimate makeup cheat code? Allowing your eye color to dictate which eyeshadows to choose. Color theory makes the process of finding complementary tones simple: Hues on opposite sides of ...

It's the midst of party season right now, and almost every weekend is filled with ugly holiday sweater parties or swanky, sequin-dress-requiring shindigs. In order to keep your makeup flawless through ...

As a beauty editor at Women’s Health, I’m constantly testing new skincare and makeup products. Sometimes, it's isn't pretty: I once tested an eyelash serum that made my left eye irritated, red, and a ...

The best eye shadow brushes don’t just make your makeup look better; they make the whole process feel easier, smoother, and ...