The original "Jake From State Farm" commercials from 2011 were a big hit for the insurance company, despite their simple ...

In 2011, there was one word on everyone's lips: khakis. And it was all thanks to State Farm. In a viral commercial for the insurance giant, a man whispers on the phone at 3:00 in the morning. The ...

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Such concepts ought to be explored, says Hudson. The key to such alliances is “to be able to find the right match,” between commercials and content, she adds, calling the appearance of the character ...

State Farm is collaborating with Netflix on an integrated campaign around the sports comedy series “Running Point,” per details shared with Marketing Dive. The effort includes both a co-branded spot ...