In the December 19 issue of Bloomberg Businessweek, Brad Wieners goes behind the scenes at Lego's Danish headquarters to uncover the design tactics behind Lego's newest goal: to appeal to girls. As ...

Two years and 1,800 bricks later, the Star Wars bounty hunter's souped-up ride has become an instant fan favorite.

LEGO produces a lot of new sets each month, with more and more of these builds targeted toward the adult crowd every year.

As Pokémon and Lego’s collaborations continue, the block-building company has asked fans to create mock-ups of possible ...

The Lego BrickLink Designer Program has revealed the results of its first big competition. The Lego BrickLink Designer Program has revealed the results of its first big competition. is a senior editor ...

Add Yahoo as a preferred source to see more of our stories on Google. When Cal Poly student Alex Sahli was a young child playing with Legos, he never imagined that he’d someday see his own face on one ...

Lego fans have until June to vote between Pokémon TCG versions of Mew, Gyarados, Arceus, Rowlet, and Joltik. The winner might turn into a real set.

No one at Lego told Milan Madge to begin creating a detailed model of the space shuttle. It was years before the toy company decided to produce the new NASA Space Shuttle Discovery set — released for ...

The Lego brick has now become a basic module of virtual “brickworlds”. Andreas “Danish design” usually conjures up images of mid-century modern furniture – functional yet sculptural – but Denmark’s ...

Everyone has a dream job growing up: doctor, vet, ice cream taste tester. But how do you actually get the gig? Marketplace Weekend is looking into how, with the occasional series, How to Be a … My ...

A LEGO fan has submitted a wildly popular product design that’s inspired by the GameStop investment storm from earlier this year. Berlin-based father of two, Michael Natus, submitted a rendered LEGO ...