LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

Star Wars LEGO sets. We’re headed into an exciting year for Star Wars, with The Mandalorian and Grogu leading the franchise ...

Lego will soon release the first wave of its new interactive SMART Play sets, starting with three Star Wars sets that launch ...

LEGO kicked off the year with a major slate of new kits on January 1, 2026, one of the brand’s busiest release days of the ...

LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...

"Memories of the thrilling Battle of Hoth scenes come flooding back with this LEGO® Star Wars™ AT-AT Driver Helmet buildable model kit for adults (75429). Take time out to enjoy a complex, hands-on ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

The 569-piece Astromech Droid is the first BB-8 Lego Star Wars model since 2017.

The Lego Death Star is now available at the Lego store. The Lego Death Star sells for $999.99. Lego has released a new Death Star building set as part of its Ultimate Collector Series. Included with ...

K-2SO is a reprogrammed Imperial security droid who was introduced in Rogue One: A Star Wars Story. He is voiced and performed via motion capture by the legendary Alan Tudyk, adding a comedic element ...