These tools and apps have features that can help small-business owners automate marketing tasks and track the success of their efforts. Many, or all, of the products featured on this page are from our ...

In 2025, the core of marketing revolves around data—insights into your competitors, market trends and the conversations people are having about your product or service. This data is crucial for ...

Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

Overwhelmed by the explosion of digital marketing tools? Discover the leading and up-and-coming martech tools for AI, engagement, analytics, and more in this free report. Sponsored by Snowflake. This ...