It’s up to the marketing team to think about customer experience management. But what exactly is it and how do you get it right? Alex Blyth reports Customer experience management (CXM) is not a new ...
Stick the word “customer” in front of any technology initiative and you command attention. Customer experience (CX) in particular is a hot button, a set of practices, recommendations, and tools that ...
One of the headline findings from our recent study into the state of customer experience in financial services in Asia Pacific (APAC’s) was that, despite relatively high levels of consumer ...
"Personalized" by Mark Abraham and David Edelman is a crucial read for CMOs and all other C-suite leaders aiming to integrate AI into their customer experience, as well as CDAOs and CIOs who want to ...
CX leaders balance human nature, data, technology and vendors every day in your interactions. Here's how to make the most of those relationships. In my two decades of managing customer experience (CX) ...
Retail is one of the largest sectors in the world, with a retail sales forecast of $30.3 trillion in 2023. In a market so large and competitive, businesses compete to stand out to deliver bigger and ...
STAMFORD, Conn.--(BUSINESS WIRE)-- The increasing integration of applications for managing customer experience (CX) is changing how enterprises monitor, understand and improve interactions and ...
Customer experience writer and keynote speaker Stan Phelps once said, “Customer experience isn’t an expense. Managing customer experience bolsters your brand.” In the present-day business landscape, ...
Having technologists on the team assessing potential projects and active TMF investments has been a key change over the past year, program leaders told FCW. Last week, the Office of Management and ...
On today’s episode of The Daily Scoop Podcast, the final day of the “Top Two for 2022,” as some of the most experienced practitioners in government highlight the top two stories to watch in the new ...
Last week, the Office of Management and Budget and General Services Administration announced that $100 million from the Technology Modernization Fund would be designated for projects tied to customer ...
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