First and foremost, keywords are a cornerstone of SEO. They are categorically necessary and not once did I intend for my previous post to come off at all as though I don't understand the critical ...

Meta tags have been essential in communicating to Google what our webpages are about and how they should be displayed in the SERPs since the earliest days of SEO. Because even though Google has gotten ...

If there’s anything I particularly hate when it comes to SEO, it’s the meta keywords tag. I so wish it had never been invented. It’s practically useless, yet people still obsess over it. In this ...

Meta tags are the most fundamental part of SEO and making sure that your site’s pages have a good, solid foundation of optimization. These are the tags that you add to your page’s header to describe ...

It has been a while since I covered the keyword meta tag and for some reason the topic has come up recently, so I decided to cover it again. In short, Google Search still does not use the keyword meta ...

Ben Pfeiffer is the President and CEO of Rank Smart Search Marketing, an organic search engine optimization and marketing firm. He is an industry veteran, writer, and speaker with over 12 years ...

Just over three months ago, Google launched the news keyword meta tag designed to let news publishers have a better chance of ranking for words they might not have included in their headlines.