Amazon and MX player come together to launch Amazon MX Player, an AVOD channel on Amazon's Prime Video platform. (L-R) Head of Content, Amazon MX Player Amogh Dusad, Head of Amazon Ads India Girish ...

The digital streaming landscape in India is constantly evolving, marked by mergers, acquisitions, and innovations. Amazon MX Player, the new entity born from the merger of Amazon’s Mini TV and MX ...

In October 2024, Amazon consolidated its ad-supported streaming services—Amazon miniTV and MX Player—into a single entity, Amazon MX Player, as part of its broader strategy to strengthen its foothold ...

Amazon acquired MX Player in October last year and launched Amazon MX Player recently, combining it with content from their own Amazon MiniTV. Head of Amazon Ads India Girish Prabhu and Director of ...

Karan Bedi, head of Amazon MX Player, says that the platform already has a reach of 250 million monthly unique users. Amazon MX Player, an ad-supported video on demand (AVOD) service, on Thursday ...

Mumbai: The integration of MX Player into the Amazon ecosystem to form Amazon MX Player has made the collaboration brimming with potential in the realm of entertainment commerce. Speaking to ...