In the agriculture and energy industries, it’s tempting to hit “send” on a press release whenever there’s anything new to share. But if you want to build lasting media relationships and secure ...

Opinions expressed by Entrepreneur contributors are their own. With most brands comes a PR team, either in house and/or a PR agency, and with that comes a group of people whose job it is to gain ...

Is there anything new to say about how to write a successful pitch? Maybe not. But this veteran PR pro has a handful of tactics she routinely employs to get client results. Getting the media’s ...

To determine the value of PR “Pitches” from public relations professionals, Fractl surveyed 1,300 publishers, writers, and editors from online publications. The poll included a wide range of sites, ...

Cultivating genuine connections with others via authenticity and finding ways to connect initiatives to current or trending events or pop culture is often key to successful marketing or public ...