The best hydrating primer will keep your foundation glowing and ensure everything stays in place all day long. These formulas ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." You've watched the TikTok makeup tutorials and put in the work. Your look? Flawless. But if it doesn't ...

They smooth texture without throwing off balance, whether your skin runs oily, dry, or somewhere in between.

If you've ever wondered, "Do I really need a primer?"—you're not alone. But primer actually makes a significant difference in the staying power of your makeup. For those with mature skin, primer can ...

If you struggle with dry skin, you’ll know that applying makeup can be a nightmare. Your skin is left feeling tight and irritated underneath foundation, powders cling to your dry patches, and ...

There are essences, toners, serums, ampoules, moisturizers, masks — endless “essential” skin care products with highly debatable levels of importance. And while sunscreen is likely the only skin care ...

Bridgerton star Yerin Ha used a $20 primer while filming, offering a fresh perspective on affordable makeup and modern ...

Few things beat a good foundation application, but as the day progresses, it’s prone to smear, transfer or come off. Instead of running back and forth to the bathroom for frequent touch-ups, invest in ...

This lightweight primer hydrates with hyaluronic acid while vitamin C brings a subtle brightness that shows through makeup.

If you have ever glanced in the mirror midday to see smudged lipstick, fading eyeshadow or patchy foundation, you know how frustrating it can be. Finding a makeup primer that works well with your skin ...