From QR codes to RFID and NFC, connected packaging is transforming everyday products into tools for traceability, trust and ...

The PPWR affects an estimated 30,000+ EU brand owners across food & beverage, cosmetics, and chemicals. Trace One’s approach addresses private label and global brand owners’ core PPWR and EPR ...

Consumer demand for private-label products shows no signs of ebbing. But, as shoppers have become more eco-savvy in recent years, WGB asked the Private Label Manufacturers Association (PLMA) whether ...

Hannaford unveiled last week a redesign of its private label packaging. “We wanted to make sure that the visuals were really appealing, that there was appetite appeal on our packaging, and that there ...

CHICAGO — Supermarkets should maximize their private-label investment in high-growth categories including soup, cereal, bottled water, snacks, shortening and oil, according to “Understanding Emerging ...

The branding and packaging for Target’s beloved Up&Up brand is now more colorful than ever. Over the course of three years, design agency Collins reimagined the wide-ranging private-label brand, which ...

More consumers suffering from the economic fallout of the pandemic will prioritize value when grocery shopping this year – forcing brands to rethink packaging and fueling private label innovation and ...

Walmart's Great Value brand, which includes about 10,000 items from milk to frozen chicken nuggets, will get a new look. Starting this May, shoppers will see snacks, cereals and other items from the ...

Private labeling is the interesting story of a how a segment of products, originally introduced as low-price alternatives to high-priced brands, is gradually evolving a new brand identity in its own ...