Innovative ideas for big data and predictive analytics in a digital world. Visualization via a light bulb as vector illustration Salesforce rolled out a revamped version of its customer data on ...

If a customer data platform (CDP) is a “fad,” then it’s a lasting one – because Salesforce is launching one. The details are a little sketchy right now. Salesforce isn’t officially announcing its CDP ...

Salesforce has unveiled an updated and renamed customer data platform (CDP) and other new features in its marketing cloud suite. During the Salesforce World Tour in Sydney, the cloud-based giant ...

NEW JERSEY, NJ, UNITED STATES, December 3, 2025 /EINPresswire.com/ -- Astreca, a leading Salesforce CRM and marketing-automation consultancy, today announced the ...