The shift to GA4 can be stressful. Here's a step-by-step guide for ecommerce companies to get ahead of the Google UA Sunset. The end of Universal Analytics is major news for all marketers relying on ...

To run a successful Shopify store, a thorough understanding of SEO is essential. A well-planned and executed SEO strategy has endless possibilities for generating your Shopify store’s organic traffic ...

In early April, Shopify announced the company had paid out over $1 million in bounty payments since launching its bug bounty program in April 2015. The program has helped protect more than 800,000 ...

Soccer club New York City FC scored with a giant pigeon and Delta appears poised for success—plus, why it was a bad week for Amazon and New York Times Games. Shopify partnered with MrBeast in November ...

Launching an online store comes with a lot of excitement — along with a little bit of fear. You have to coordinate a ton of moving parts to bring your store to life, from setting up your website to ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...