India’s streetwear and sneaker culture is booming, and at the heart of this revolution is Vedant Lamba, Founder of Mainstreet. In the latest episode of BW Businessworld’s The Dropout, Dr Annurag Batra ...
Despite being one of the more successful sneaker resellers in India, Vedant Lamba is, surprisingly, not a collector himself. “I’ve never actually been a consumer,” says the founder of Mainstreet ...
As sneaker culture continues to strengthen its roots in the country, Vedant Lamba, 22, is a versatile entrepreneur, who has found his feet in the market with his venture — The Mainstreet Marketplace - ...
It’s an idea 23-year-old Vedant Lamba, founder of one of India’s biggest sneaker reselling platforms The Mainstreet Marketplace and part of 2022’s Forbes 30 Under 30 Asia list, has had for four years ...
Over the last few years, sneakers have gone from being a commodity to a cultural symbol, depicting youth and hype. From the Nike Air Jordans to New Balance, ‘sneakerheads’ are jumping on the bandwagon ...
It is no coincidence that India is home to the second-largest footwear industry in the world. From the ivory pearl mojaris in the north to the Kolhapuri chappals in western India, we take our shoes ...